OAI-AdsBot: user agent, purpose, and whether to allow it
OAI-AdsBot checks landing pages submitted as ChatGPT ads against OpenAI policy. It only visits pages submitted as ads, and its data is not used for model training.
Specification
| Operator | OpenAI |
|---|---|
| Purpose | Ads verificationVisits pages submitted as advertisements to check them against policy. Only visits submitted pages. |
| Agent kind | CrawlerAutonomous crawler. Appears in your logs under its own user-agent. |
| User agent | Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko); compatible; OAI-AdsBot/1.0; +https://openai.com/adsbot |
| robots.txt token | OAI-AdsBot |
| robots.txt compliance | Documented: respects robots.txt |
| Verification | Published IP range filehttps://openai.com/adsbot.json |
| Sends referral traffic | No |
| Attaches a citation | No |
| Status | Active |
| Legacy Kymo category | other |
| Source | Operator documentationhttps://developers.openai.com/api/docs/bots |
| Verified on |
What blocking it costs you
Only relevant if you run ChatGPT ads. Blocking it may prevent your landing pages from passing policy review. Most crawler references omit this bot entirely.
robots.txt directives
Both blocks below address OAI-AdsBot only. Rules for one token never apply to another, even from the same operator.
Allow OAI-AdsBot
User-agent: OAI-AdsBot Allow: /
Block OAI-AdsBot
User-agent: OAI-AdsBot Disallow: /
Questions
What is the OAI-AdsBot user agent?
Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko); compatible; OAI-AdsBot/1.0; +https://openai.com/adsbot
Does OAI-AdsBot respect robots.txt?
Documented: respects robots.txt
What does blocking OAI-AdsBot cost me?
Only relevant if you run ChatGPT ads. Blocking it may prevent your landing pages from passing policy review. Most crawler references omit this bot entirely.
Related crawlers
All AI crawlers and control tokens
See this bot in your own logs
Kymo classifies every crawler hit server-side using this registry, so OAI-AdsBot shows up under OpenAI with its purpose attached. Read how crawler detection works, or run a free free AI visibility check to see what each crawler currently gets back from your server. No account needed for the check.